Megatrends in the Automotive Industry - Risk? Opportunity!

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Electromobility, autonomous and connected driving, as well as sustainability are influencing market developments in the automotive industry and are considered to be the current megatrends. They will revolutionize individual mobility in the future. Hirschmann Automotive is at the forefront of this challenging transformation phase and is considered the Platzhirsch for individual customer solutions.

The automotive industry is in a constant state of change. For Hirschmann Automotive as an automotive supplier, the rapid development has enormous implications for strategic sales prospects. »In order to adapt the pace and flexibility to the market requirements, we have adapted our processes for this according to the market conditions and brought the designated functional areas closer together,« explains Pascal Hetzenauer (CSO).

For the megatrend of autonomous driving, the automotive supplier develops and produces connectors, special cable assemblies and sensors for vehicles of renowned OEMs. Electrification and other alternative drive technologies are placing new demands on connector systems, which the company is mastering with flying colors with in-house developments and the Hirschmann Automotive PowerStar product family. »We see digitalization, electromobility and sustainability as opportunities for growth and differentiation,« mentions Markus Ganahl (COO).

The automotive supplier is also represented in the field of micromobility by well-known global market leaders in the area of e-bikes, e-scooters as well as pedelecs as a system supplier for wiring harnesses and special cable assemblies. As a global company headquartered in Vorarlberg, Hirschmann Automotive has a significant influence on and determines all changes taking place in individual mobility.

When it comes to climate protection, Hirschmann Automotive also relies on a solid sustainability strategy and tackles the issue from its own innovative strength. Through the targeted expansion of the photovoltaic system at the Rankweil site and thus the use of renewable energy for 12% of its own requirements, the automotive supplier is using its enormous potential to improve its environmental balance. In addition, Hirschmann Automotive is making an important contribution to a sustainable future through the effective use of waste heat for heating, operation with green electricity, and also through the recycling and recovery of waste.

As a team and with goal orientation, the employees are committed to the healthy growth and continuous further development of the group. This "we" concept unites the sites worldwide and is the basis of the company's philosophy. »With passion and know-how, our employees are actively shaping the mobility of the future,« says Pascal Hetzenauer (CSO). »We thereby secure jobs and create opportunities to invest in the future as well as open up new markets,« adds Stefan Tschol (CFO).

With passion, cohesion and goal orientation, Hirschmann Automotive will continue to shape the constant change in the automotive industry, continue its economic success and remain the Platzhirsch for individual customer solutions.

日期:24.03.2022